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IBP National Journalism Awards 2018 – Guidance Notes for Print Entries

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 Annual National Journalism Awards 2018

The IBP Awards were established 45 years ago to encourage and reward excellence in journalism in the built environment. Over this period, it has also established a benchmark towards which ‘new’ journalists to the industry can aspire. Therefore, the judges should reflect this objective in their decision-making process.

Entries are being judged for the following award categories:

  1. Architecture Writer of the Year
  2. Construction/Infrastructure Journalist of the Year
  3. News Reporter of the Year
  4. Feature Writer of the Year
  5. Business Journalist of the Year
  6. Housing & Residential Property Writer of the Year
  7. ‘New’ Journalist of the Year
  8. Multi-Media Journalist of the Year
  9. Scoop of the Year
  10. Magazine of the Year (Weekly)
  11. Magazine of the Year (Non-weekly)
  12. Digital Service of the Year
  13. IBP Journalist of the Year

Conditions of Entry

The Awards are open to staff journalists and freelance writers.

Closing date for entries: 4.00pm Monday 17 September 2018
Entries to be sent to:  TBA
The Awards ceremony and dinner takes place on Thursday 29 November 2018 at the Four Seasons Hotel, Hamilton Place, Park Lane, London W1J 7DR.
Awards Presented by: TBA
Awards Hosted by: Peter Murray, Chairman, NLA

 

  • Journalists may enter online as many categories as they wish, although the same articles cannot be submitted for more than one category. All articles should have been published in the twelve-month period ending 31 August 2018.
  • Only one entry consisting of three articles is allowed per category, from each journalist.
  • Each category pdf entry must be accompanied by a completed entry form and three different articles/news stories (a statement, if applicable) published in the year ending 31 August 2018. The articles included may have been published online or in print or both.
  • PLEASE NOTE THAT EACH ONLINE ENTRY OF THREE ARTICLES MUST HAVE A COMPLETED ENTRY FORM AND A STATEMENT, WHERE APPLICABLE, INCLUDED IN THE ENTRY PDF.
  • If the articles are not by-lined, confirmation of authorship from the editor should be included in the supporting material/statement as part of your total pdf entry.
  • Please note all entries may be accompanied by an explanation, maximum 150 words for each article, maximum 450 words for the entry. Only those categories marked with an asterisk require a statement and are mandatory.
  • All articles in each category must relate to the built environment.
  • Articles published in house journals/newsletters etc are not eligible.

Group entries

  • For any category (except the two Magazine of the Year categories) a portfolio of three articles by more than one journalist from one magazine or online platform may be submitted. Each article must be by-lined by two or more journalists and the names of at least two journalists must be common to not less than two articles, although not necessarily in the same combination.

Scoop of the Year

  • This category is designed to reward an outstanding piece of journalism that broke news with a big impact within the built environment sector. Consideration will be given to the relative significance of the story and the journalist’s skill in obtaining the story and the information to support it. Stories can be broken on any platform – online, in print, or broadcast – and can be straight news stories or investigative features. Entrants will be expected to demonstrate proof of the story’s exclusivity in the form of speed to market compared with rival coverage.

Candidates should accompany their article with a completed entry form and a statement of up to 300 words explaining:

  • The significance of the story to the publication’s readership.
  • How the story was obtained, researched and developed

Candidates should also provide evidence of:

  • The impact the story had on the built environment sector
  • Follow up by rival media
  • Speed to market relatives to those follow ups. This could be in the form of screen shots showing time and/or date of publication; credit for the story given in other dated publications; written explanations highlighting how the text of the story shows it to be an exclusive (for eg, direct, original quotes from an interviewee that were paraphrased in coverage elsewhere).

Construction/Infrastructure Writer of the Year

  • Entries in his category can consist of news and/or features in construction, infrastructure, utilities, civil engineering and transportation sectors.

News Reporter of the Year*

  • Entries for this category should be accompanied by an explanation of no more than 150 words for each article, 450 words in total for each entry, giving the background to the three articles submitted. For example, you may wish to explain that the story was an ‘exclusive’ or that the degree of research or teamwork required to produce the story was of particular merit.

Feature Writer of the Year*

  • Entries for this category should be accompanied by an explanation of no more than 150 words for each article, a total of 450 words for each entry, outlining the three articles relevance to current issues in the construction/property industry. This category also allows for a series of articles (no more than three) on the same subject over two or more issues of a publication.

Business Writer of the Year*

  • This category is applicable to any aspect of the built environment, be that in print or on a digital platform. The award particularly seeks to recognize journalists writing business or financial stories about the built environment. The judges will be seeking meaningful articles which clearly demonstrate overall understanding of the sector, subject, and the needs of their readers, as well as sound commercial results. 

Housing & Residential Property Journalist of the Year

  • This category seeks to recognize journalists writing about the process of all forms of housing development including policy, land, design and reconstruction and/or sales, marketing and management issues for all forms of residential property.
  • The category also seeks to explore and capture all aspects of the energy debate in both new and existing housing stock designed, built and refurbished in the UK. You can submit articles on a mix of subjects or three articles on either housing or residential property topics.

‘New’Journalist of the Year

  • Journalists entering this category should have no more that two years experience in the sectors covered by the Awards to the year ending 31 August 2018, (verified by a letter from your editor, included in your online pdf), entries should demonstrate good research, investigative style and bold subjects’ representative of the built environment across all the Award categories.

Magazine of the Year

  • The Magazine Award categories (both weekly and non-weekly) seek to recognize the importance of editorial team effort in producing high quality publications for every sector of the construction, property and architecture industries, during the year ending 31 August 2018. Commercial and membership subscription magazines are eligible for both magazine categories.
  • The weekly and non-weekly categories specifically encourage entries from specialist publications which
  • are published weekly (weekly category only) monthly, quarterly or produced 6 or 10 times (non-weekly category only) during the year ending 31 August 2018.
  • In both categories, the editor should include a statement clearly outlining why he/she believes the magazine has substantially covered the market sector during the year ending 31 August 2018 with investigative reporting, features and news stories.
  • To support the above the editor should select any three issues, (four copies of each issue) covering the period year ending 31 August 2018 which should demonstrate use of research, choice of subject, photography, design and layout.

IBP Journalist of the Year

  • This Award will be judged from the winning entries in the individual Journalist/Writer of the Year categories (1 to 8 inclusive).
  • The judges’ decisions are final
  • There is a single winner in each category
  • Judges should make up to six nominations in each category, if the entry rate allows
  • Nominated journalists from whom the winner will be announced at the Awards dinner should make every effort to attend, as the guest of the category host, or be represented
  • All journalists that enter the awards will be invited to attend the Awards Presentation as IBP’s guest
  • No correspondence will be entered into on the judging process or the judge’s decisions

These details are correct at the time of circulation and are subject to change

July 18 2018

 

 

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Executive Board Report 2015/16

IBP has had a successful 2015/16, making a number of positive changes and improvements, welcoming new members to the board and beyond, and beginning to discuss in advance further changes we will need to consider in 2016/17.

Events:

The IBP Communication Awards continue to grow in size and reputation, with more entries to the 2016 awards than ever, and a palpable desire among entrants to win. Priorities for these awards in 2017 will be to continue their growth, especially among less well-represented parts of the built environment.

The IBP Journalism Awards saw many worthy (and very happy) winners and received some great feedback. Peter Murray’s impersonation of Peter Rees gave everyone an Awards night to remember. A thoroughly enjoyable night was had by all. The 2015 judging panel contained six new judges, and another six have agreed to judge the 2016 awards, including some high-profile journalists.

The 2015 Strategic Land Debate worked well, but the partnership with Hogan Lovells has come to an end, meaning the future of the event is up for discussion. A debate, in early July, in conjunction with the CIOB was postponed but plans are in hand to hold an industry debate in the autumn.

Technology:

In 2015 IBP made a substantial investment in a new website to improve members’ access to information and to make it a better ‘shop window’ for the organisation to potential members.

The new website also enabled the entries for the Journalism Awards to be submitted and all entries (the long list) to be judged online for the first time, aided by the valuable experience of the online Communication and PR Awards from 2013 onwards.

The final ‘live’ judging session still takes place at The Building Centre to enable debate and discussion of the entries among the judges.

Futures group:

As the IBP board evolves, we always seek and welcome new ideas. Nick Duxbury, Executive Editor of Inside Housing, took over as Chairman of the Futures Group and has established a valuable working relationship with the department of journalism at City University, creating a broad appeal to graduate and established journalists and PR professionals. The focus of the Futures Group continues to be on digital platforms and the delivery of content to the built environment, using national news vehicles and other sectors experience to illustrate market trends and deliverables. He has organised and delivered two valuable, interesting and well-attended events and we look forward to the next event in the autumn and more in 2017. More/…

I thank all the board members for their valuable time, generously given to attend meetings, discuss policy and support the events programme.

I also thank members for entering the Journalism and Communication Award schemes and for attending events;

IBP is your organisation and we very much welcome suggestions, and working with all members. Please feel free to contact Gerald Bowey with any ideas you may have or wish to explore.

rebbeca-evans

Rebecca Evans, President

Editor, Construction News

 

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ibp National Journalism Awards 2017 – Guidance for self-hosted entries

Guidance for self hosted entries

In response to requests all entries will be self-hosted online. Entrants should provide links to their entry, which will make the entry process more flexible.

• Entries should conform to the rules of submission with regard to length of text and content etc.

• The submissions should be hosted on a platform provided by the entrant (eg part of a company web site or server)

• A single link (url) to the submission should be provided. It is the entrant’s responsibility to make sure the link is secure and will not be easily accessible by the public or other entrants.

• The entry should remain in place on the hosting server for at least a year

• The format of the entry can either be a web-based micro-site, a pdf or other document or presentation which can be readable on any platform (eg a flash presentation or powerpoint). A web micro-site would be the preferred option for maximum accessibility and ease of viewing.

• The entry must be capable of being printed off. To this end we suggest avoiding the use of ‘background’ images in web pages.

• For ease of identification, the link url must contain the entrants name and publication if applicable.

• It would be advisable to exclude the url from being searched by robots and possibly listed by Google. This is normally done using the robots.txt or .htaccess file on the hosting platform – please consult your web developer for more information.

• The entrant is responsible for the accessibility of the submission at all times particularly during the judging period

• The entrant must agree that any content in their submission can be used by IBP in subsequent publicity or on the IBP web site when reporting on the awards.

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Employment advice by Media Contacts for Employers

 

Tips for Securing the Best Candidates

 

Securing the Best Candidates

Inevitably good quality candidates are always in demand. Our clients constantly talk about a “candidate short” market. It is therefore very important to have a strategy in place to help you secure the candidates that you want to hire once they have entered the recruitment process. Here are some tips, in chronological order:

Before Hiring:

  • What is your company’s reputation like amongst potential employees? Ways to enhance it include:
    • Positive reviews on Glassdoor
    • A well thought out “Careers” section on your web site. NB this should be more geared towards why you are a great place to work rather than a list of job specs outlining your demands in terms of what you are looking for. Perhaps have video content from current staff, or quotes from them about why they enjoy it. Highlight any unusual company benefits, talk about company culture and success stories of people who have joined
    • Being aware of any negative sentiment from former staff. Be ready to tackle it in a forthright way at interview
  • Prepare a pitch to set out your company’s vision, 5 year plan and how the role(s) can develop once people start
  •  If using a recruitment consultancy, make sure your rates are competitive. Pushing hard on a rate discount might seem like a cost saving, but it can make you less of a commercial priority. Give the recruiter urgency, agreeing when you would like to receive CVs and giving them interview availability.

First Contact:

  • Whether using a recruiter or sourcing a candidate directly, always try to find out the following information as early as possible, preferably before the first face-to-face interview. This can commonly be done in an initial telephone conversation. In red are the reasons for asking these questions and how to use the answers:
    • How long has the candidate been looking for a job and what stage(s) are they at with other employers? If the candidate has only just started looking, you could steal a march on your competitors. Maybe ask the candidate to hold off on making other applications until they have met you, and certainly get some urgency into the interview process to avoid unnecessary competition. If they are already interviewing elsewhere, you may need to drop everything and see them very quickly, with an accelerated interview process. Some savvy employers will do an “all-in one” interview day so that they can make a decision the same day as seeing the candidate.
    • What are their salary expectations? Check that there is no fundamental problem with meeting their needs. If you are in a position to potentially offer a significant increase, then this can be mentioned up front, to further enhance the appeal of your offering.
    • What is their notice period and do they have any holidays that might delay a start date or mean they need time off once they have started a new role? This information will help prevent any surprises once you get to job offer.
    • What are they looking for? If you can properly understand why someone wants to change jobs, you can use this to sell your role and company effectively, as you can match their needs. NB some candidates will give a vague answer such as “looking for a new challenge” - if so, be prepared to dig a bit to get to the true motivation. A good way of doing this is to ask “Why have you specifically decided that you need a new challenge now? What do you mean by wanting a new challenge – what do you want to change?”
    • When was their last salary review? Is there anything their current employer could do to change their mind about leaving? In a candidate short market, counter offers from employers are common. By pre-empting this early on and discussing it, you can help the candidate to visualise leaving their job, plus also be alerted to how high a risk there is of a counter offer being accepted.

Interview Process:

  • Assuming you like the candidate at interview, we would advise to do the following:
    • Make sure you sell your role and company to the candidate, matching up with their reasons for looking for a new job.
    • Give the candidate plenty of opportunity to ask you questions.
    • Have the candidate meet a good ambassador for the company – maybe a potential peer rather than line manager, who can sell the company on peer-to-peer terms and give an account of what it is like working there and why they enjoy it. NB you should use a positive employee, who has good people skills for this
    • Have a strategy for “closing” the candidate. If things go well, let the candidate know that you like them. Make arrangements for a second interview or make a job offer there and then. Ask for feedback and whether the candidate has any concerns (so that you can counter them)
    • If using a recruitment consultancy, be quick in exchanging feedback. Recruiters will prioritise clients who respond quickly and are keen to make things happen.

 

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IBP Journalism Awards 2019: Nominations

The following nominations have been made in the IBP Annual National Journalism Awards for 2019.

Please note the nominations are listed alphabetically and the winner in each category will be announced at the Annual Journalism Awards dinner at the Four Seasons hotel on Thursday 28th November. If you have not already done so, please put this date in your diary.

ARCHITECTURE WRITER OF THE YEAR
Sponsored by BDP

Will Hurst, Architects’ Journal
Ike ljeh, BD
Isabelle Priest, RIBA Journal
Tom Ravenscroft, Dezeen

CONSTRUCTION/INFRASTRUCTURE WRITER OF THE YEAR
Sponsored by Willmott Dixon

Emily Ashwell, New Civil Engineer
Elizabeth Hopkirk, BD
Zak Garner-Purkis, Construction News
Thomas Lane, Building
Katherine Smale, New Civil Engineer

NEWS REPORTER OF THE YEAR
Sponsored by Glen Dimplex

Peter Apps, Inside Housing
Luke Barratt, Inside Housing
Jack Simpson, Inside Housing

FEATURE WRITER OF THE YEAR
Sponsored by AECOM

Peter Apps, Inside Housing
Nathaniel Barker, Inside Housing
Luke Barratt, Inside Housing
Zak Garner-Purkis, Construction News
Martina Lees, The Sunday Times and Tortoise
Richard Waite, Architects’ Journal

BUSINESS/FINANCIAL JOURNALIST OF THE YEAR
Sponsored by Savills

Luke Barratt, Inside Housing
Luke Cross, Social Housing
David Price, Construction News

COMMERCIAL PROPERTY WRITER OF THE YEAR
Sponsored by Sidell Architects

Mark Hansford, New Civil Engineer
Megan Kelly, Construction News
Dave Rogers, Building

HOUSING /RESIDENTIAL JOURNALIST OF THE YEAR
Sponsored by Barratt Developments

Peter Apps, Inside Housing
Jack Simpson, Inside Housing
Martina Lees, The Sunday Times and Tortoise

NEW JOURNALIST OF THE YEAR
Sponsored by The Built Environment Trust

William Ing, Building
Megan Kelly, Construction News
Frances Williams, Architects’ Journal

EVENT OF THE YEAR
Sponsored by Live Group

Build to Rent (Bisnow)
Festival of Place (The Developer/Ocean Media Group)
Housing 2019 (Ocean Media Group)

DIGITAL LEADERSHIP
Sponsored by affino

Mark Hansford & Alexandra Wynne, New Civil Engineer
Jamie Harris, Building

SCOOP OF THE YEAR
Sponsored by FTI Consulting

Zak Garner-Purkis, Construction News
Christine Murray, The Developer
Jack Simpson, Inside Housing

EDITORIAL BRAND OF THE YEAR
Sponsored by Marley

Architects’ Journal
Building
Dezeen
Inside Housing
New Civil Engineer
The Developer

THE IBP JOURNALIST OF THE YEAR
Sponsored by AECOM

Will be announced from the winners of the individual categories

See website homepage for full details of the Awards Presentation Dinner

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ibp National Journalism Awards 2017 – Sponsorship Details

Each host receives the following benefits:

  • On signing of host support announcement to entire membership data base, including email, twitter and LinkedIn platforms.
  • Online publicity campaign (commencing in June 2017) to over 300 named journalists. Previous year’s entrants targeted in each category.
  • Branding on IBP Journalism Awards sponsors website page/Awards Bulletins (through to July 2018 inclusive).
  • Listing and logo on all entry material (July to December inclusive).
  • Use of IBP Awards logo on hosts stationery and email header.
  • IBP website link to sponsors website.
  • Listing and logo on material circulated to all magazines/newspapers (August to December 2017).
  • Listing and logo on online dinner details and ticket application forms.
  • Mention in external pre and post promotion and publicity.
  • A table for ten people at the Awards dinner to include a minimum of three nominated journalists in (each) category plus a category judge, together with six guests of your choice. Total ten people. Tables can be increased to accommodate 12 people.
  • Three course dinner with wine/water.
  • Logo on table, menu, presentation stage set, category section and evening Awards Bulletin.
  • Senior executive from host organisation to join guest speaker on stage and present cheque to winning editor/journalist.
  • Mention in category introduction on the night.
  • Listing and logo on on-line Awards Bulletin and evening Awards presentation video. (Awards Bulletin goes ‘live’ the following morning, the video is available to view the following week).
  • Networking opportunities with journalists and guests at the pre-dinner reception.
  • Post Awards drinks reception
  • Mention of sponsor in category winner’s publication. (NB: while this is more of less beyond the control of the Awards organisers, individual press releases and award presentation photographs, for each category, are sent to the news editor to reach all publication the morning following the Awards dinner).
  • Photographs of the winner with host sent electronically to sponsors the next morning.
  • Inclusion on the IBP website Awards news section throughout 2017/18, after which news links are transferred to the ‘live’ archive section.

Click Awards and Archive Awards section of the menu to access previous years Awards Bulletin and events.

The Journalism Awards Presentation dinner will take place on Thursday 30th November, with the Awards section of the evening hosted by Peter Murray, chairman, London Festival of Architecture. The Awards will be presented by guest speaker, Lord (Guy) Black of Brentwood, Executive Director, Telegraph Media Group, President of the London Press Club.

Examples of the printed marketing material and branding opportunities can be sent on request. Last years Awards Bulletin and recorded highlights of the speakers and Awards presentations can be viewed on the ibp website homepage video library link www.ibp.org.uk

The cost of a host sponsorship package for each Award category remains at £5,450.00 plus VAT.

In addition to the individual Award category sponsorship package there are opportunities to participate as an event host, including the pre-dinner and post Awards receptions. These elements are available for further discussion to help meet sponsors specific requiremens.

All details are correct at time of posting on the website.

February 2017

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ibp National Journalism Awards 2017 – Sponsorship Details

Each host receives the following benefits:

  • On signing of host support announcement to entire membership data base, including email, twitter and LinkedIn platforms.
  • Online publicity campaign (commencing in June 2017) to over 300 named journalists. Previous year’s entrants targeted in each category.
  • Branding on IBP Journalism Awards sponsors website page/Awards Bulletins (through to July 2018 inclusive).
  • Listing and logo on all entry material (July to December inclusive).
  • Use of IBP Awards logo on hosts stationery and email header.
  • IBP website link to sponsors website.
  • Listing and logo on material circulated to all magazines/newspapers (August to December 2017).
  • Listing and logo on online dinner details and ticket application forms.
  • Mention in external pre and post promotion and publicity.
  • A table for ten people at the Awards dinner to include a minimum of three nominated journalists in (each) category plus a category judge, together with six guests of your choice. Total ten people. Tables can be increased to accommodate 12 people.
  • Three course dinner with wine/water.
  • Logo on table, menu, presentation stage set, category section and evening Awards Bulletin.
  • Senior executive from host organisation to join guest speaker on stage and present cheque to winning editor/journalist.
  • Mention in category introduction on the night.
  • Listing and logo on on-line Awards Bulletin and evening Awards presentation video. (Awards Bulletin goes ‘live’ the following morning, the video is available to view the following week).
  • Networking opportunities with journalists and guests at the pre-dinner reception.
  • Post Awards drinks reception
  • Mention of sponsor in category winner’s publication. (NB: while this is more of less beyond the control of the Awards organisers, individual press releases and award presentation photographs, for each category, are sent to the news editor to reach all publication the morning following the Awards dinner).
  • Photographs of the winner with host sent electronically to sponsors the next morning.
  • Inclusion on the IBP website Awards news section throughout 2017/18, after which news links are transferred to the ‘live’ archive section.

Click Awards and Archive Awards section of the menu to access previous years Awards Bulletin and events.

The Journalism Awards Presentation dinner will take place on Thursday 30th November, with the Awards section of the evening hosted by Peter Murray, chairman, London Festival of Architecture. The Awards will be presented by guest speaker, Lord (Guy) Black of Brentwood, Executive Director, Telegraph Media Group, President of the London Press Club.

Examples of the printed marketing material and branding opportunities can be sent on request. Last years Awards Bulletin and recorded highlights of the speakers and Awards presentations can be viewed on the ibp website homepage video library link www.ibp.org.uk

The cost of a host sponsorship package for each Award category remains at £5,450.00 plus VAT.

In addition to the individual Award category sponsorship package there are opportunities to participate as an event host, including the pre-dinner and post Awards receptions. These elements are available for further discussion to help meet sponsors specific requiremens.

All details are correct at time of posting on the website.

February 2017

Download PDF

ibp National Journalism Awards 2016 – Sponsorship Details

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Employment advice by Media Contacts for Employers

 

How to Attract the Best Employees

 

Filling those important job vacancies that are vital to the success of your business can be difficult and time consuming. Here are some top tips to make sure that attracting the right candidates isn’t a tricky process.

  • Using a Recruitment Consultant

Broadly speaking there are two types of recruitment consultancies – “search” firms and “contingency” recruiters. Search firms (also known as headhunters) will conduct a scientific search of your market, identifying all potential targets, assessing their suitability through references and peer reviews and headhunting to secure them. This is a very labour intensive approach, with a Consultant possibly only working on one or two briefs at a time. As such, fees tend to be 30% of basic salary, with 2/3 of the total fee non-refundable and paid ahead of successful placement to pay for the research time that the firms have committed to. As such, employers usually work with just one search firm exclusively. Usually these are for very senior or specialist roles. Contingency recruiters use a mixture of advertising, database search and headhunting. They charge somewhere between 15% and 30% of basic salary dependent on seniority of role and difficulty to fill. The fees are only paid on successful completion and come with a refund system attached, so represent less up front financial risk. These are largely used for junior to mid level roles or senior roles that are not too specialist. You may choose to work with one recruiter exclusively in return for a special deal, or brief several. We would recommend that when chosing a recruitment consultancy you ask for examples of similar roles/clients that they have worked with, and also check how they operate and what their ethical/professional stance is.

  • Direct Response Advertising

Using direct response advertising can help you to generate a continual flow of candidates from national and specialist job boards. Research which job boards candidates use, to know where is best to post your open roles. Different job boards are aimed at certain professions or industries, so it is important to target your advertising budget at the right pool of candidates. Bear in mind that advertising response has been dropping off over the years as candidates use other methods such as social media to look for jobs. It also only attracts “active” candidates rather than those who are not actively looking for new jobs. Some would argue that the “inactive” candidates would be more coveted, as it could be preferential to hire someone at the top of their game rather than who is actively looking for a new job.

  • On-line Marketing

There are many social media platforms now used by both employers and candidates, including Twitter, Facebook, Instagram and Linked-In. Employers are also using blogs and thought leadership pieces to raise their profile and appeal as a great place to work. Remember to post information and pictures also showing the fun/human side of your company, e.g. social nights out, which demonstrate your rich social culture. A dedicated careers page on your web site, with both open opportunities and case studies of how some of the staff have progressed and their views on the company can also be beneficial.

  • Personal Recommendation

A happy, satisfied employee will feel comfortable recommending your business as a great place to work, but often they forget. Developing a referral scheme which incentivises and rewards recommendations and referrals is a great idea. If you do so, it is important to then regularly remind staff of it and highlight internally any successes from the scheme to show that you mean business.

  • Great benefits

Offering a great salary is only part of a job package. Benefits are also an important and equally attractive part of your job offering and help retain as well as attract staff. Typical benefits might include; health insurance, free child care, pension schemes, gym membership, massages, free breakfast, weekly drinks, birthday off work, away days, prizes and incentives and a company car or car allowance. Weigh up what benefits will work best for your company and make sure to advertise these along with your general job advertisement.

 

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ibp National Journalism Awards 2018 – Sponsorship Details

 

Each host receives the following sponsorship benefits:

  • On signing of host support announcements to entire membership data base, including email, twitter and LinkedIn platforms.
  • Online publicity campaign (commencing in June 2018) to over 300 named journalists. Previous year’s entrants targeted in each category.
  • Branding on IBP Journalism Awards sponsors website page/Awards Bulletins (through to June 2019 inclusive).
  • Listing and logo on all entry and Awards material (July to December 2018 inclusive).
  • Use of IBP Awards logo on hosts stationery and email header.
  • IBP website link to sponsors website.
  • Listing and logo on material circulated to all magazines/newspapers (August to December 2018).
  • Listing and logo on online dinner details and ticket application forms.
  • Mention in external pre and post promotion and publicity.
  • A table for ten people at the Awards dinner (in the Ballroom) to include a minimum of three and a maximum of 6 nominated journalists in (each) category plus a category judge, together with three guests of your choice. Total ten people. Tables can be increased to accommodate 12 people.
  • Three course dinner with wine/water.
  • Logo on table, menu, presentation stage set, category section and evening Awards Bulletin.
  • Senior executive from host organisation to join guest speaker on stage and present cheque to winning editor/journalist.
  • Mention in category introduction on the night.
  • Listing and logo on on-line Awards Bulletin and evening Awards presentation video. (Awards Bulletin goes ‘live’ the following morning, the video is available to view the following week).
  • Networking opportunities with journalists and guests at the pre-dinner reception, with drinks and canapes. Each sponsor will be provided with their own meeting point ‘tall table’ in the Pine and Oak Rooms, with a logo above their table
  • Post Awards drinks reception. Complimentary bar until 22.00 hours.
  • Mention of sponsor in category winner’s publication. (NB: while this is more of less beyond the control of the Awards organisers, individual press releases and award presentation photographs, for each category, are sent to the news editor to reach all publication the morning following the Awards dinner).
  • Photographs of the winner with host sent electronically to winners and sponsors the next morning.
  • Inclusion on the IBP website Awards news section throughout 2018/19, after which news links are transferred to the ‘live’ archive section.

See www.ibp.org.uk Click Awards Awards section of the menu to access previous years Awards Bulletin and events.

The Journalism Awards Presentation dinner will take place on Thursday 29th November, with the Awards section of the evening hosted by Peter Murray, chairman, London Festival of Architecture. The Awards will be presented by a guest speaker, to be announced.

Examples of the printed marketing material and branding opportunities can be sent on request. Last years Awards Bulletin and recorded highlights of the speakers and Awards presentations can be viewed on the ibp website homepage video library link www.ibp.org.uk

The cost of a host sponsorship package for each Award category remains at £5,950.00 plus VAT.

In addition to the individual Award category sponsorship package there are opportunities to participate as an event host, including the pre-dinner and post Awards receptions. These elements are available for further discussion to help meet sponsors specific requiremen6s.

All details are correct at time of posting on the website.

March 2018

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What a Journo Should Know

President of the IBP and Editor of Construction News, Rebecca Evans outlines what she thinks all journalists starting out in the industry should be aware of.

When I entered journalism, it was clear that things were changing. Being open to the changes taking place would be my first piece of advice for journalists starting out in the current climate.

A shifting journalistic world

Back in 2000 when I started out, publications operated in a fundamentally different way. This was a world before iPhones and tablets, when traditional print was still the main way people digested content.

But over the past 10 years, the number of people using the internet increased five fold. By mid 2014 almost 90% of the UK were online and now in 2015 61% of people use their mobile phones to access the internet.

world-online

The world has moved online.

These developments have had serious implications for the way journalists work. We’ve all had to challenge ourselves as to how we transform the traditional magazine model into something that is a genuine digital proposition.

That doesn’t mean traditional print has become redundant but it does mean content must be tailored to cater for different needs, including via different platforms. You have to make sure you are making your customers happy, whether they are reading your hard copy magazine or reading you on their phone or their laptop. The truth is we are able to offer far more online – there’s more content, it’s faster and it’s more personalised.

Data doesn’t lie

The digital age means it’s possible for us to use data to inform our editorial decisions.
In the past you wanted to get the ‘best’ story, but weren’t challenged in the same way as to what exactly the ‘best’ story meant. Now there are huge amounts of analytics that can be collected and shared, so everybody on the team can see exactly how many people are looking at and engaging with their stories.

Has this increased competition? There’s always been and always will be competition, and that’s part of what drives good media. In the same way that journalists traditionally competed for the front page, now they are also competing for the most-read story of the week online or having the best Twitter reach.

Your gut instinct of what makes a good story is still important but you also need to know that people are looking at it. Whatever the business model of your title – subscription, metered, free – you need to be getting the right people looking at your content in the right numbers.

The importance of context

My career has been spent in B2B journalism and I have found that specialised knowledge is less of a prerequisite and more of an end goal. Construction News is the fifth B2B title I’ve worked on, and not all of those titles have been in the built environment. I moved around from sector to sector, covering social housing, local government and NHS policy before joining Construction News. .

I don’t expect journalists to join my team with knowledge of construction already. I expect them to join with an interest in current affairs, with an interest in the economy, politics and business. They don’t need to be a specialist in construction, they need to be a brilliant journalist – they’ll learn the sector knowledge on the job.

It’s not a problem to change subject areas, as long as you’re prepared to put yourself out there, to ask questions and to admit when there’s something you don’t know.

The advantage to working in different industries and sectors is that it helps you to understand the bigger picture and that makes you a better journalist. The more you can get to grips with the context surrounding your stories, the more you can make them relevant to your audience. Crucially, an understanding of context allows you to consider better the way your writing might make your readers feel. Tapping into people’s intrinsic motivations is a powerful way of gaining, and more importantly, retaining attention.

Understand social media (and its limitations)

Social media is a brilliant journalistic tool. Every journalist should have a Twitter feed. This doesn’t mean having a huge amount of followers necessarily, but using it to interact and engage with others.

Twitter is not just about broadcasting your own voice but listening to others, it’s all about two-way engagement. Being able to demonstrate that you are very good at engaging with people on Twitter, that you understand how to build a following and what makes people tick is certainly an advantage when it comes to getting a job.

Having said that, when it comes to doing the job, nothing beats the importance of building ‘real-life’ relationships. It’s great to have instant conversations with people you’ve never met via Twitter, but journalists still need to know when to pick up the phone and when to get out and see someone in person.

Never stop networking

The importance of networking for journalists has in no way diminished. We may be used to communicating in a very digital way, but nothing beats having an actual face-to-face conversation and that is no less true now than it was 15 years ago.

Networking is key to building, maintaining and expanding the relationships you have with people. For journalists, this means regularly attending events where you are confident that at a good proportion of the guests are going to be useful to talk to.

Think about the events that the IBP runs: the annual journalism awards are really important because you meet other journalists – competitors and peers – as well as PRs and other important people in the built environment.

If you’re able to hear directly from leading journalists about how they have progressed their career and talk to them in person, it builds connections. You can’t beat meeting people: no matter how many online followers you have, you’ve still got to be at the right events, talking to the right people.

What does a successful networker look like? I’d expect them to have several meetings a week and attend an evening or breakfast event at least a couple of times a week.

Rebbeca Evans at The Journalism Awards
Rebecca Evans at The Construction News Awards

Adapting is surviving

Being open to change and being able to demonstrate that I have led a process of change, has helped me further my career. Journalism is evolving, and particularly with all the digital opportunities and challenges, change is an inevitable part of the business.

How can you demonstrate your adaptability? It is all about identifying chances to stand out. It’s about innovating, particularly with digital opportunities, and using your initiative to do something different or new, such as presenting a set of data in a way that no one’s done before.

Ask yourself – What do people really want from us here? What’s really valuable? Then demonstrate that you’ve used your initiative to address the answers.

Sometimes we all have to do things that might fail. There must be a willingness to think about things, try things, test them, and if they don’t work, tweak them or move on.

Change is not a threat

Journalists should expect and embrace change. We probably don’t even know what some of our job titles will be in five years’ time; be open to opportunities as they arise.

I think it’s important not to see change as a threat. Journalism will survive. When I started working, I didn’t think “I want to get into digital” but it’s been incredibly interesting and rewarding. It’s a very exciting time to be a journalist.