--- title: A new look for IBP description: IBP unveils a new brand identity, emphasising its mission to advance built environment journalism through inclusivity, awards, and community engagement. image: https://ibp.org.uk/hubfs/background2.png --- [Skip to content](https://ibp.org.uk/news/a-new-look-for-ibp#main-content) [![IBP logo - inform. build. connect ](https://ibp.org.uk/hubfs/logo_purple.svg)Homepage](https://ibp.org.uk/) - [Home](https://ibp.org.uk) - About IBP - [Who we are](https://ibp.org.uk/about-ibp) - [Our team](https://ibp.org.uk/our-team) - [Support the IBP](https://ibp.org.uk/support-the-ibp) - What we do - [Events](https://ibp.org.uk/ibp-events) - [Awards](https://ibp.org.uk/awards) - [Internship programme](https://ibp.org.uk/internship-programme) - [News](https://ibp.org.uk/news) - [Contact](https://ibp.org.uk/contact-us) [Join our community](https://ibp.org.uk/join-the-ibp) - [Home](https://ibp.org.uk) - About IBP - [Who we are](https://ibp.org.uk/about-ibp) - [Our team](https://ibp.org.uk/our-team) - [Support the IBP](https://ibp.org.uk/support-the-ibp) - What we do - [Events](https://ibp.org.uk/ibp-events) - [Awards](https://ibp.org.uk/awards) - [Internship programme](https://ibp.org.uk/internship-programme) - [News](https://ibp.org.uk/news) - [Contact](https://ibp.org.uk/contact-us) [Join our community](https://ibp.org.uk/join-the-ibp) ![New purple IBP logo and colours launched in 2026](https://ibp.org.uk/hs-fs/hubfs/background2.png?width=3747&height=2245&name=background2.png) News # A new look for IBP Wing Tsang | March 2, 2026 IBP has introduced a new brand identity to reflect the organisation’s evolving mission and growing community. The refreshed branding, now visible across the relaunched website, gives IBP a clearer and more contemporary identity. It reflects our mission to champion excellence in built environment journalism and communications, we do this through celebrating talent, providing opportunities for underrepresented groups and helping the industry tell better and more impactful stories. Over the past few years, IBP has strengthened and expanded its activities in support of that mission. We have relaunched our long-established journalism awards, appointing a broader and more representative panel of judges and introducing a new category, Podcast of the Year. The awards ceremony has also evolved into a lively gathering for both journalists and communications professionals across the built environment. Our internship programme, which offers paid work experience to people from underrepresented backgrounds, is now in its third year and has delivered clear benefits for both interns and participating employers. IBP has also hosted a range of events for members, including discussions exploring the opportunities and challenges created by artificial intelligence (AI). The new brand provides a platform for the next stage of IBP’s development as a diverse, inclusive and connected community, reflecting the values of our members and supporters who support our ambition to strengthen built environment journalism and communications in the years ahead. ## Share this post [mailto:https%3A%2F%2Fibp.org.uk%2Fnews%2Fa-new-look-for-ibp](mailto:https%3A%2F%2Fibp.org.uk%2Fnews%2Fa-new-look-for-ibp) ## Keep reading ### [![](https://ibp.org.uk/hs-fs/hubfs/David%20Taylor%20-%20IBP%20President%202026.png?width=1200&height=628&name=David%20Taylor%20-%20IBP%20President%202026.png) David Taylor to lead IBP with focus on AI and the built environment](https://ibp.org.uk/news/david-taylor-2026-president) ### [![](https://ibp.org.uk/hs-fs/hubfs/Summer%20Party%207.jpg?width=2856&height=2142&name=Summer%20Party%207.jpg) Events IBP Summer Party to tackle the big questions on AI](https://ibp.org.uk/news/ibp-summer-party-to-tackle-the-big-questions-on-ai) [![logo_purple](https://ibp.org.uk/hubfs/logo_purple.svg "logo_purple")](http:///) - [Home](https://ibp.org.uk) - [Join our community](https://ibp.org.uk/join-the-ibp) - [Contact](https://ibp.org.uk/contact-us) - [Privacy policy](https://ibp.org.uk/privacy-policy) - [Terms and conditions](https://ibp.org.uk/terms-and-conditions) --- ©IBP 2026. All rights reserved. IBP is a Community Interest Company registered in England and Wales. Company no 16527150. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Wing Tsang", "url" : "https://ibp.org.uk/news/author/wing-tsang" }, "dateModified" : "2026-07-19T17:37:03.711Z", "datePublished" : "2026-03-02T10:45:00.000Z", "headline" : "A new look for IBP", "image" : [ "https://ibp.org.uk/hubfs/background2.png" ], "mainEntityOfPage" : { "@id" : "https://ibp.org.uk/news/a-new-look-for-ibp", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://ibp.org.uk/hubfs/logo_purple.svg" } } } ```